The main daily newspaper of the western part of Texas, Fort Worth Star Telegram is issued in Fort Worth and shares its distribution area with the Dallas Morning News. It goes without saying that very tight competition exists between the two newspapers that claim prominence over their part of the United States. Presently, the Fort Worth Star Telegram belongs to The McClatchy Company, but its history goes back at the beginning of the 20th century when the first edition of the newspaper saw the light of the day. It all started with Amon G. Carter being hired as an advertising space salesman in Fort Worth, and in a few months he got to finance and run the town’s newspaper that finally came in print on February 1, 1906.
The first name of the publication was the Fort Worth Star, and it did not have the success Carter had expected. Given the fact that the newspaper was losing money severely, Carter took the decision of buying the rival publication the Fort Worth Telegram, and thus the Fort Worth Star Telegram came into being at the beginning of 1909. Between 1923 and the aftermath of the Second World War, The Fort Worth Star Telegram was distributed and widely read in all the South of the US.
West Texas, New Mexico and the western part of Oklahoma were reading the Fort Worth Star Telegram during the period. In 1948, the newspaper supported and actually put into practice the creation of the first television station in Texas, WBAP-TV. The Carter family continued to own the newspaper for other thirty years, but in 1974, they sold it to Capital Cities Communications, the group that also bought the ABC TV network. The Fort Worth Star Telegram changed owners again as the Capital Cities/ABC group was purchased by The Walt Disney Company.
It was only in June 2006 that the Star-Telegram came into the possession of its present owner. The circulation area of the publication is no longer that large if compared to its early history, but the context is justified given the large number of publications, whether broadsheets, tabloids or magazines that serve the American market daily. The newspaper can also be accessed online, and it is the oldest American publication with Internet operation. Presently, the Fort Worth Star Telegram undergoes all sorts of market adaptations both in the electronic and the paper format so that it may remain both reader friendly and quality promoter.
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